now available
what if today is the day everything shifts?
What if the most powerful transformation begins with a simple question?
Several years ago, after a therapy session, Billy Hyland sat alone in his car and finally asked himself the question he had been avoiding for years: What if I stopped drinking? That single act of courage sparked The What If Shift—a profound transformation that led him to sobriety and ignited meaningful change across every part of his life.
In this personal and practical guide, Billy takes you on a journey from recognition to lasting transformation. Through honest storytelling, evidence-based frameworks, and actionable exercises, you’ll learn how to:
Identify the one thing holding you back
Choose your What If and activate the shift
Create a compelling vision that pulls your future forward
Build habits that sustain your shift for the long term
Develop the resilience and accountability to overcome obstacles
Fully live your What If in an authentic, integrated way
Whether you’re breaking free from addiction, leaving an unfulfilling career, ending a toxic relationship, or confronting a pattern that’s held you back for years, The What If Shift offers a clear, compassionate blueprint for meaningful, sustainable change.
Let’s shift. Your What If is waiting.
Now available.
the what if shift is here!
your what if is waiting.
The What If Shift isn’t just a book—it’s an invitation to stop waiting and start living.
When you join, you’ll receive thoughtful reflections, practical tools, and personal insights inspired by The What If Shift, designed to help you reconnect with who you truly are and who you’re becoming.
As a thank-you, you’ll also receive the FREE 10 What Ifs Starter Guide—a simple, powerful way to begin (or deepen) your shift today.
meet billy.
Hey, I’m Billy. I’m a husband, a dad to two amazing boys, and someone who believes that one simple question—What if?—can change everything.
I’m also a creative leader and the founder of Level Positive, a philosophy and platform dedicated to personal growth, alignment, and meaningful transformation.
For me, that question wasn’t abstract. It was the moment that helped me break old habits, get healthy, chase new dreams, and create a life that finally felt like my own. It’s why I wrote The What If Shift—to share that same possibility with you.
Around here, I keep things real. Some days I’m coaching or writing. Other days I’m biking, hitting tennis balls, or cheering my sons on at soccer. Through it all, I’m guided by one simple truth: small shifts, practiced consistently, lead to meaningful change.
You’ve landed in a space built to support becoming—one question, one choice, one shift at a time.
Welcome. Let’s begin your What If Shift.
why this book?
let's shift.
let's shift.
available now. More ways to shift coming soon.
The What If Shift is now available in paperback on Amazon.
Additional formats—including ebook and audiobook—are coming soon, giving you more ways to experience the shift in the format that fits your life best.
COMING LATER THIS YEAR.
An audiobook edition of The What If Shift, narrated by Billy, is in development. It’s created to feel like a guided, reflective experience you can return to whenever you need it,
“for anyone ready to shift from questioning to knowing, from planning to going, and from becoming to fully owning who they are.”
— JASON IVY
“Billy has an innate talent for helping people break free from limiting mindsets and habits. For the first time in years, I have a clear vision and a renewed sense of purpose.”
— FORMER COLLEAGUE
“Billy has enabled me to view and adjust my perspective, leading to personal and professional growth.”
— JUAN BUITRON
free starter kit available:
THE what if shift starter kit.
everything you need to begin your shift.
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Unlock 10 powerful questions designed to shift your perspective, spark clarity, and open doors to possibilities you may not have considered before. This quick-start guide helps you stop waiting and begin creating the life you were born to lead.
Get it FREE when you subscribe today.
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Includes:
The What If Shift Blueprint
The What If Shift Habits Tracker
The What If Shift Vision Board Guide
A collection of ready-to-use tools designed to help you capture, explore, and act on your biggest What Ifs—turning imagination into momentum and intention into action.
Get your FREE Blueprint Pack as a thank you for buying the book. Simply send a message to billyhyland@thewhatifshift.com with the subject line: FREE BLUEPRINT PACK
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Preview a simple daily practice that turns possibility into progress. Explore guided prompts, reflection spaces, and exercises built around the What If Shift philosophy.
Get your FREE journal preview when you buy the book. Simply send a message to billyhyland@thewhatifshift.com with the subject line: JOURNAL PREVIEW
When you join The What If Shift community, you’ll receive instant access to The What If Shift Starter Kit—a collection of simple tools and reflections designed to help you begin—right where you are.
As a starting point, you’ll receive the 10 What Ifs Starter Guide, delivered straight to your inbox when you subscribe today.
If you purchased the book, send a message directly to billyhyland@thewhatifshift.com to receive the full complementary starter kit resources.
If this book resonated with you.
If The What If Shift helped you pause, reflect, or take a small step forward, I’d love to hear about it.
You can:
Leave a short review on Amazon
Share the book with someone who might need it
Or send me a photo, note, or your What If to billyhyland@thewhatifshift.com—I’d genuinely love to see it
If you share on social, feel free to tag me. I’ll always respond.
Thank you for being a part of this beginning.
about.
Billy Hyland is an award-winning creative director, certified high-performance coach, author, speaker, and the founder of Level Positive—a platform and philosophy centered on clarity, courage, personal growth, and transformation.
A few years ago, Billy transformed his own life by asking one powerful question: What if I stopped drinking? That moment sparked a profound shift—leading to sobriety, renewed health, creative expansion, financial growth, and a deeper sense of purpose.
Today, Billy helps others step out of autopilot and into aligned transformation by asking better questions, making intentional shifts, and building lives that feel true to who they are becoming. Through coaching, writing, and speaking, he creates space for people to reconnect with possibility, clarity, and forward momentum.
At the heart of his work is a simple belief: small shifts, practiced consistently, can change everything.
for readers who want to go deeper.
Looking to put the question into practice?
The Live Your What If Companion Journal is now available. This journal was created as a companion to The What If Shift—a quiet space to reflect, write, and explore your own “What if?” in a more intentional way.
—COACHING CLIENT
“Working with Billy has been transformational. I’ve gone from drifting to taking bold action every week.”
—COACHING CLIENT